Thursday, 25 November 2010

Animatic - Hero - Chad Kroeger feat. Josey Scott

For our animatic, we took time in deciding on studying a video that was iconic personal to us, that had the ability to represent a modern, mainstream rock video. For this we chose Hero, by Chad Kroeger featuring Josey Scott. Both artists have become famous through the alternative rock bands Nickleback and Theory Of A Deadman respectively. Due to the mainstream success, particularly for Nickleback, as well as the fact the song was written to be the lead single in the soundtrack for Sam Raimi’s adaptation of Spiderman, it is expected that this video had a larger budget than many music videos, which are usually created with a notoriously small budget. The video was directed by Nigel Dick, perhaps most famous for directing the video for Band Aid’s “Do They Know It’s Christmas?” Whilst being interspersed with clips from the film itself. In the group I was part of, I took the responsibility of drawing a brief outline of each shot, whilst others drew outlines and coloured in each shot. There were very little difficulties in this, except for the fact that it was very time consuming. We then took images and edited them into the below video. We had some difficulty here in getting the changes of shot at exactly the same time, as well as this being very time consuming, but this served as good practice for editing our final pieces and getting us back into the habit of working on iMovie. Another issue was that some shots we were not able to include just as they were in the video, such as very quick zooms, and quick movement that almost resembles a trucking shot, in which the focus is shifted from one side of the screen to the other. In these instances, we simply kept the same shot without the movement, as we could not find an effect suitable to resemble this.


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